Break Down Media

  Social Media, and the way we use the internet in general is always changing. It can be hard to keep up and fight the feeling of being left behind. There are a few things you can continue to monitor so your brand can thrive.  Co Branding and Influencer Marketing Search Engine Optimization (SEO) Short form Video Co Branding Co Branding or a collaboration with another brand or influencer can be a great way to expand reach. This could be in the form of a giveaway or contest, sponsorship or event.  Influencer marketing Influencer marketing has grown and shifted. More so than ever, micro influencers are more trusted than a celebrity collaboration. These famous social media personalities can have very engaged followers. It can be a huge boost in reach and engagement if you choose to work with the right ones, who have a similar target to your brand. Be sure to provide value to both the influencer and their audience. SEO  Search engine optimi...

  In today 's digital first world , a strong online brand is essential for businesses of all sizes . A well designed brand attracts new customers , differentiates your business from the competition , and build trust and credibility . In fact , online brand building is so important that it has become one of the most important elements of a marketing strategy .   Creating a Brand A brand is the culmination of everything you use to differentiate your business and grab the attention of a specific target market. This includes not only visual assets like your website design, logo, brand colors, but also your tone of voice, company mission, values, and more.    Think about some of the biggest brands today. What comes to mind when you think of Coca-Cola? For many it could be the holiday commercials with the polar bears.  For others, it could be the sharing a Coke with your friend's name on it. These are iconi...